Web3 Marketing Attribution
Trend
This trend indicates a need for tools that enable Web3 projects to analyze marketing metrics such as customer acquisition cost (CAC), channel return on investment (ROI), and customer lifetime value (LTV).
Trendsetters
Safary’s focus on developing a marketing attribution platform for Web3 teams highlights the importance of analytics and measurement in the decentralized web. Funding $2.4 million+.
Funding
Stats